It’s looking more and more like the rumored ultra-thin iPhone we’ve been hearing about for the last few months will get Apple’s “Air” branding. In the Power On newsletter, Bloomberg’s Mark Gurman says the iPhone 17 lineup will feature a new model that could be called the iPhone 17 Air,

Apple’s next major iPhone upgrade will include a new model called the iPhone 17 Air, according to Bloomberg’s Mark Gurman. This seems like an obvious way to expand the lineup, given Apple’s success with the Air moniker for thinner MacBooks and iPads (I’m currently typing these words on my MacBook Air),

For years, Apple Inc. has been rumored to be planning on making a thin iPhone Air model and this year, the rumors are rife again that Apple is planning to do just that. According to well-respected Apple analyst Mark Gurman at Bloomberg,